Public relations professionals
Public relations professionals plan, organise and co-ordinate the activities that promote the image and understanding of an organisation and its products or services to consumers, businesses, members of the public and other specified audiences.
£32,467
Median Salary
New workers start around £21,046. Normal pay is £32,467 per year. Highly experienced workers can earn up to £56,955.
Daily Tasks
- Develops and implements tools to monitor and evaluate the effectiveness of public relations exercises.
- Addresses individuals, clients and other target groups through meetings, presentations, the media and other events to enhance the public image of an organisation.
- Writes, edits and arranges for the effective distribution of press releases, newsletters and other public relations material.
- Discusses issues of business strategy, products, services and target client base with senior colleagues to identify public relations requirements.
Skills employers are asking for
- Writing
- Monitoring
- Speaking
- Active Learning
- Reading Comprehension
- Critical Thinking
- Learning Strategies
- Active Listening
- Mathematics
- Science
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