Business Management (Enterprise and Marketing) - BA (Hons) [Top Up] [Full Time]

Level 6 - Honours Degree or BTEC Advanced Professionals or NVQ Level 6 or Equivalent

Subject Area Business

School Health, Childcare, Business and Science

Attendance Full-Time

UCAS Code  2W37

Overview

Are you passionate about Marketing ? Are you looking to further your knowledge in this field? Then BA (Hons) Business Management (Marketing) is the course for you.
 

The overall aim of the new BA Honours Business Management (Marketing) course is to promote opportunities to develop individual management and business acumen. The BA (Hons) Business Management (Marketing) was developed in conjunction with local employers and previous students. The course will add value by assisting in developing individuals’ enhanced self-awareness and self-knowledge which will allow them to acquire an integrated and strategic view of management within organisations.
 

It explores aspects of business, including: the factors that drive firms to develop and grow, the tools they use to market their offerings, the challenges of managing people, impact of digital technologies, the challenges of leading organisations and the promotion of the firm ethical standards that research has shown to be the foundation of enduring success in modern business.
 

You will study in our recently redeveloped £18 million Parson’s Building.

You will be assed via a range of methods including practical activities, role plays, presentations, timed tests, written reports and a work based learning project. You’ll also benefit from course tutors that have extensive industry knowledge and regularly engage in a variety of research and scholarly activity to help inform course content.
 

Student as producer redefines teaching in higher education through valuing and celebrating the outputs which students create during their time at Newcastle College. Being part of Student as Producer gives you the opportunity to undertake research or research-like activities within your marketing discipline and across the college.
As a student you’ll benefit from industry insight within the discipline of marketing through our guest speakers. Previous speakers have included Bad Apples (Northeast), Youth Focus, Department of working pensions etc. You will also have the opportunity to go on site visits to organisations such as Ikea and New Bridge project and receive additional training including how to start a business and employability skills etc. to enhance your personal and professional development.
Many of our graduates are now working as marketing managers, communication officers and public relation advisors and for organisations such as Santander, Marks and Spencer, Smiths, John Lewis and many other local NE enterprises.


 

This course runs on the following dates:



Start Date: 17/09/2018 at 09:00
Duration: 12 Months
Venue: Rye Hill Campus

Who the course is for

This course is designed for students with at least a relevant foundation degree (or equivalent). It aims to equip students with the knowledge and skills required by employers, as well as to build upon most recent advanced study. Students will develop knowledge and understanding in creating an appreciation of the complexities and skills needed for working in a contemporary environment.

Qualification Gained

BA (Hons) Business Management (Marketing)

 

How to Apply

UCAS

UCAS will begin to accept applications for 2018 entry from September 2017. Applications for 2018 entry will need to be made using the web-based on-line application system www.ucas.com

When you apply, you will need the UCAS code for your chosen course (see the course listing in the prospectus). You will also need Newcastle College’s institution name and code.

The institution name is NCAST.
The institution code is N23.

If you have any problems with the online application, contact UCAS by phone: 0871 4680 468  or email: enquiries@ucas.ac.uk.

If you are an international student please visit our international application section for further information about how to apply and entrance requirements. Additional start dates may be available please speak to our International Office on +44 191 226 6323 or email international@ncl-coll.ac.uk

Course Content

BA (Hon) Business and Management (Marketing)

Learners will learn how to develop marketing plans by using relevant marketing tools and theories and make appropriate recommendations. Learners will also evaluate a range of marketing theories and tools and justify innovation solutions to organisational marketing problems using marketing analysis.

The new Marketing pathway structure contains the following modules:


 

Learning Methods

A range of learning and teaching methods which are student centred and which build on and further develop the students’ learning will be adopted. These will include lectures, group based activities (including tutorials), and collaborative student led seminars and presentations, workshops, enquiry based approaches (such as case study scenarios / critical incident analysis) simulated experience such as workshops and discussions. Whilst the teaching methods are designed to address learning outcomes, it is assumed that this will be most likely to be achieved if modes of delivery are interesting and varied and the BA (Hons) degree experience generally enjoyable.

Assessment Methods

The assessment methods are designed to facilitate learning and a range of methods will be utilised throughout the programme, which will guide towards developing the academic skills necessary for studying at final honours degree level and to achieve the learning outcomes of the programme and modules.
Each module of study will have various assessed components, including coursework as essays, assignments, reports, presentations, case study presentations (both written and spoken), reflective journal and examinations; the latter to include both written and spoken (Viva Voce).
 

Progression Opportunities

Students also sometimes choose to pursue a career in teaching and progress to study onto a Masters or PGCE qualification.

Career Opportunities

• The course provides an ideal platform for you to secure employment on an appropriate graduate scheme on completion of your studies. The skills you develop as part of your course will allow you to seek employment in a wide range of studies.

Entry Requirements

The entrance criteria for both the Full -time and Part-time BA (Hons) Business Management course at Newcastle College require you to have at least a relevant foundation degree or equivalent to begin an Honours undergraduate degree programme. Applications for full time study will be taken via the UCAS website for all full time courses. Part time applications can be completed via the Newcastle College website.
For our mature students (21 years and over) recognition of prior learning is the process used to assess and formally recognise learning which has taken place in the past. Examples include:
Experiences outside your formal education (e.g. work experience or any in-house company training) which is referred to as ‘Recognised Prior Learning’.
If it is relevant and current, some of this prior learning could count towards a Newcastle College degree, and students could be exempt from studying up to 50% of their modules.

English and Maths language requirements are as follows:
• GCSE English language or literature and Maths grade A-C.
• IELTS 6.0 (with no less than 5.5 in any band) Other English language tests are accepted.
Please see our international pages for entry requirements or for more information please contact the International Office for details.
 

Further Information

If you have a query about this course or would like advice on your study options, contact Student Services, based in Armstrong House at Rye Hill Campus. If you need information in another format (e.g. large print) or another language, please ask.

Student Services
Monday, Tuesday and Thursday: 8.30am - 4.30pm
Wednesday and Friday: 9.30am - 4.30pm

Reception
Monday - Friday: 8am - 4.30pm

Telephone Contact Centre
Monday - Thursday: 8.30am - 5pm
Friday: 8.30am - 4.30pm

You can also contact us via the following:

In person: Student Services, Armstrong House, Rye Hill Campus, Scotswood Road, Newcastle upon Tyne, NE4 7SA.
By phone: (0191) 200 4000 By fax: (0191) 200 4517 By minicom: (0191) 272 3304
By e-mail: enquiries@ncl-coll.ac.uk
By post: Student Services, Newcastle College, FREEPOST NT920, Scotswood Road, Newcastle upon Tyne, NE4 7SA (you do not need a stamp). 

Course Costs

 You will be pleased to know that Newcastle College has some of the most competitive HE tuition Fees in the country. Many people are eligible for a tuition fee loan from Student Finance England to cover fees. For friendly advice please call our student services team on 0191 200 4000 for more information.

Additional Course Costs

Higher Education courses

If you are interested in a Foundation Degree, Honours Degree or Postgraduate course you will be pleased to know that Newcastle College has some of the most competitive HE tuition fees in the country. Many people are eligible to apply for a tuition fee loan from Student Finance England to cover fees. For friendly advice please call our Student Services team on 0191 200 4000 for more information.